SoftGist Rating

4.8

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We loved Blaze AI’s unique and refreshing comic-style user interface (UI) and beginner-friendly user experience (UX). The AI delivered on its promise to make content creation fast and easy, and we were impressed with the quality of the content we created.

Brand Voice was certainly the star feature, allowing us to train the AI on our brand voice. It was a simple process involving pasting a URL and text that the AI used for inspiration. We also created a multi-channel marketing campaign with cold emails, YouTube scripts, Amazon ad ideas, and more in seconds–while consistently maintaining our brand voice.

We rated Blaze AI 4.8/5 for its ease of use and how much time it saves creating content.

Best For

Scaling text content creation while maintaining brand voice

Price

Start at $27/mo. or $22/mo. billed annually

Free Trial

Seven-day free trial available

Pros

• Train AI with your brand voice
• High-quality output
• AI-assisted editing
• Create 50+ content types
• Numerous native integrations

Cons

• Doesn’t support visual content
• No free plan

Output Quality

4.7

Supported Channels

4.8

Ease of Use

4.8

Price

4.7

What Is Blaze AI?

Blaze AI is an AI-powered content generation tool for creating blog posts, social media content, and ad copy. It’s designed to help users “create better content in half the time.”

The platform’s main selling point is its Brand Voice Engine. You can train Blaze AI to generate new content in your brand voice by providing your website, text, or document. The AI can also automatically analyze your voice, with the option of manually editing voice elements like tone, language, and emotion to fine-tune your brand voice.

Blaze AI provides additional features to maximize your content output. You can generate 50+ content types from one source or easily convert one content type into another. Additionally, the platform’s built-in document editor provides real-time collaboration, custom fonts and colors, and photo and image embeds.

Other Blaze AI features include a plagiarism checker, SEO analysis, and one-click integrations with popular social media sites.

Is Blaze AI Right For You?

We recommend Blaze AI for the following types of users:

• You need to maintain a consistent brand voice across marketing channels
• You want to scale content production on a budget
• You want to publish content directly from your workspace
• You want to create multiple content types consecutively
• You want to repurpose content quickly

However, Blaze AI might not be the best solution for these types of users:

• You’re looking for a free AI for one-off projects
• You want to create audio, video, or image-based content

Pros & Cons of Blaze AI

Getting Started With Blaze AI

To use Blaze AI, visit Blaze.ai and click “GET STARTED FOR FREE.”

Provide an email address or sign up directly with your Google account.

Add your payment details to activate your free trial. Blaze AI will hold and release a ‘small amount’ to confirm your payment details.

Next is the welcome screen where you can customize your experience, including choosing an avatar and picking the dashboard color.

You’ll finally land in the Dashboard to explore and use the platform’s AI tools and features.

Let’s see what Blaze AI has to offer.

Brand Voice

The Brand Voice feature lets you train Blaze AI to sound like you. This allows Blaze AI to consistently generate content with your brand tone and style. It’s a useful feature if you’re worried about the quality of AI-generated content.

You can access Brand Voice in the left navigation panel.

We liked the options for training the AI. These include pasting a URL or text or uploading documents and files. The AI analyzes the content to identify tone, style, messaging, and other important brand voice components.

This allows the AI to replicate your brand voice consistently when you generate new content.

We used our Speak AI review to test the Brand Voice feature specifically, whether the AI would accurately detect the voice we typically use for our reviews.

It took the AI less than a minute to analyze the voice. We were pleasantly surprised at the accuracy and detailed breakdown of brand voice. The AI accurately identified our tone, emotion, and character. The AI also accurately identified our blog’s purpose and target audience without additional input.

You can also edit your brand voice, including adding or removing elements. It’s a nice final touch for polishing your voice or adding more details.

You can create and save multiple brand voices and pick the one to use when creating content. It’s a useful feature if you create content for different audiences or platforms.

We did another experiment by pasting text and asking Blaze AI to identify the brand voice. We generated a humorous and hyperbolic piece of text using ChatGPT. This would help us see if Blaze AI could consistently analyze brand voices and detect distinct or unique voices.

Again, the AI got all the details right when analyzing the voice. This included defining the syntax where our sample text used multiple exclamation marks, emojis, similes, and metaphors.

We named this voice ZanyZap. Remember this because we’ll refer to it in the next section.

The Brand Voice feature in Blaze AI is impressive. The AI consistently showed a strong grasp of brand voice elements. These include tone, audience, language, and more. It’ll save you time and effort defining and aligning content with brand voice guidelines, especially when producing content at scale.

Content Creation

Blaze AI lets you create a wide range of content from scratch. These include articles, social media posts, emails, and more.

For this test, we asked Blaze AI to write a blog post about how AI is transforming the world.

We could immediately tell that Blaze AI is purpose-built for content creation. The AI followed professional blog creation procedures, including brainstorming title ideas and creating an outline.

Unlike ChatGPT which relies on detailed prompts, the AI took time to identify our blog post’s purpose goals, tone, and target audience. These are important settings for guiding the AI toward the desired outcome.

We picked the ZanyZap voice we created in the previous section. We also specified a few keywords, and a word count range, and asked the AI to create images.

The goal was to see if the AI would follow the detailed directions. Following directions precisely increases the chances the AI delivers the desired outcome. It also reduces the manual editing time before posting.

The suggested blog titles immediately told us that the AI understood our brand voice, which it mimicked precisely.

The outline was equally on-brand and featured a clear structure with headers. We could edit the suggested titles and outlines, or write our own. It was good to see that Blaze AI didn’t take over content creation, but with us to reach the desired goal.

We had no major complaints about the generated blog post. It accurately captured our brand voice. Plus, the content was informative, engaging, and readable.

The AI also generated high-quality images, complete with alternative text. Alternative text (or alt text) provides an image description or context for screen-reading tools. It’s important for making your content more accessible and helps with search engine optimization (SEO).

The AI also added all the requested keywords (in colored text). In short, the AI followed our instructions to the letter. Even the word count was within the desired range.

Finally, we got a Google Docs-style editor to personalize the generated content. Although good quality, the content wasn’t 100% publish-ready. This is common across all AI tools. In our case, we could shorten some paragraphs, verify accuracy, and add relatable scenarios based on our experiences.

The editor was easy to use, with all the formatting we needed to structure our content to make it more readable. This included adding headers and bulleted lists to make the content scannable. Or changing text colors to emphasize important points.

We also had AI-assisted editing to speed up editing. The options included improving the text, checking plagiarism, and SEO analysis.

Finally, we chose from multiple content publishing options, including scheduling to post automatically, setting reminders to publish content, or exporting to WordPress.

Overall, content creation with Blaze AI is very well-developed. It’s one of the best content generation tools we’ve tested in our vast experience. The AI can understand and replicate your brand voice. It also generates high-quality text content and images while accurately following user input.

Multi-Channel Marketing

Blaze AI can turn one piece of content into 50+ types of content. Rather than creating individual content as we did in the previous section, the Multi-Channel Campaign feature lets you scale your campaign in seconds.

You can access the Multi-channel marketing feature on your dashboard.

Again, Blaze AI took time to understand our requirements. This included adding the content the AI would reference for our campaign material and selecting a brand voice.

The real magic with this feature is you can create multiple content types simultaneously to save time.

We decided to push the AI with this test. We added multiple content types and set our brand voice to Old English. The AI understood the assignment and generated cold emails, Amazon product descriptions, a YouTube script, and a Facebook post.

We were continuously impressed with the AI’s understanding of our brand voice, product, and campaign goals.

Here’s a sample cold outbound email sequence the AI created. The emails included compelling subject lines, engaging content, and clear and concise value propositions.

The emails also matched our campaign goals.

The AI-generated YouTube script was equally well-structured.

It even included ideas for visuals. These were good ideas that aligned with our theme and vision for this project. We’d need slight editing to use this script for a video.

The AI provided multiple ideas for Facebook posts. These were strong ideas and again showed a complete understanding of our campaign.

The Amazon-sponsored ads were also imaginative and good. We could barely tell them apart from something a professional creative came up with.

We did notice some repetition across the various campaign contents. However, we effectively created four pieces of content for different platforms in less than a minute. That would give us more than enough time to edit and improve the posts before publishing.

To sum up, Blaze AI is a game-changer for marketers. It allows you to produce numerous content types quickly. The output quality is also some of the best we’ve seen testing similar AI tools.

Pricing

Blaze AI offers three pricing plans depending on your needs.

The Creator plan is designed for individuals. It costs $27 per month billed monthly or $22 per month billed annually. You get up to three brand voices, 300,000 AI words, and unlimited multi-channel campaigns.

The Team plan is designed for teams. It costs $59 per month with monthly billing or $47 per month billed annually. You can add three collaborators, create up to 10 brand voices, and generate unlimited words with AI.

The Enterprise plan supports organization users. Prices start at $500 per month billed annually, but you can contact sales for a custom quote. You can add 20+ users and enjoy enterprise features like SSO/SAML login, a dedicated account manager, and custom AI templates.

Closing Notes on Blaze AI

You could probably generate content for free with ChatGPT. However, you’ll struggle to create on-brand content without complex prompt engineering.

Blaze AI is specifically designed for content creators, especially those wanting to scale production. You can create multiple content types simultaneously, convert one content format into another, and more. We encourage you to take advantage of the seven-day free trial to discover first-hand how Blaze AI can help your content marketing efforts.

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Ada Rivers

Ada Rivers is a senior writer and marketer with a Master’s in Global Marketing. She enjoys helping businesses reach their audience. In her free time, she likes hiking, cooking, and practicing yoga.