Markopolo

What is Markopolo

Markopolo is an eCommerce growth platform that offers tools for personalized marketing across devices and platforms. Its unique selling point is MarkTag, a server-side pixel that can recapture lost audience due to cookie loss and increase revenue. The platform focuses on precise targeting, optimization, attribution, and automation to improve campaign effectiveness and ROI.

Key Features

• Consumer Analytics Suite: Combines consumer data analysis tools for in-depth market insights.
• Predictive AI Marketing Automation: Utilizes AI to automate and optimize marketing strategies.
• Cross-Platform Ad Budget & Bidding Optimization: Ensures efficient use of ad budgets across platforms.
• Precise Retargeting & Reliable Attribution: Enhances targeting accuracy and measures ad performance effectively.
• Data Capturing Tool (MarkTag): Advanced server-side tagging for comprehensive data capture.
• No-Code ML Models (Nucleus): Simplifies ad spending optimization with machine learning.
• Cross-Platform Reporting: Offers unified sales and ROI reporting across advertising platforms.
• Custom Integrations: Supports integration with major ad platforms for streamlined marketing efforts.

Pricing

Starter Plan

• Cost: $29/month
• Features:
  • Page View Limit: 10,000/month
  • Campaign & Ad Level Report
  • Platforms: Facebook Ads, Google Ads, GA4
  • MarkTag (Free Version)

Pro Plan

• Cost: $59/month
• Features:
  • Includes everything in Starter
  • Page View Limit: 50,000/month
  • First-click/Last-click Reporting
  • Customer Journey Reporting (1 Report/month)
  • Additional Platforms: Shopify, TikTok

Growth Plan

• Cost: $99/month
• Features:
  • Includes everything in Pro
  • Page View Limit: 100,000/month
  • Customer Journey Reporting (10 Reports/month)
  • Additional Platform: LinkedIn

Enterprise Plan

• Pricing: Request for Quote (RFQ)
• Features:
  • Customizable limits
  • Account Manager Support
  • Custom Integration Request
  • Tailored for large-scale needs

Please check here for more details about Markopolo’s pricing.