Lately

What is Lately

Lately is a social media management tool that leverages artificial intelligence to automate and optimize content creation for social media platforms. It offers features like AI-driven content writing, social analytics, and video content generation, aimed at enhancing the efficiency and effectiveness of social media marketing strategies. The tool is designed to cater to businesses of various sizes, providing solutions for employee advocacy and social selling. Lately’s focus is on maximizing the impact of social media content while simplifying the content creation process.

Key Features

• AI Content Writer: Automatically writes and pre-tests social media content.
• Social Analytics: Provides insights to enhance content strategy and engagement.
• Social Media Marketing: Comprehensive tools for scaling social media marketing efforts.
• Video Autogenerator: Converts company videos into social media clips and posts.
• Employee Advocacy: Manages parent-child social media accounts effectively.
• Social Selling: Extends social content reach across various company roles and franchises.

Pricing

Small Business Edition

• Target Audience: Ideal for small businesses, consultants, and agencies.
• Features:
  • Conversion of text, audio, and video into social posts.
  • AI-recommended hashtags.
  • Individual post scheduling.
• Pricing Options:
  • $49/month: Access to 4 social channels.
  • $119/month: Access to 10 social channels.
  • $199/month: Access to unlimited social channels.

Enterprise Edition

• Target Audience: Best suited for large businesses and agencies.
• Features:
  • Includes everything in the Small Business edition.
  • Advanced analytics and AI-powered insights.
  • AI-optimized scheduling and calendar.
  • AI-powered topic recommendations.
  • AI-powered employee advocacy and social selling tools.
  • Campaign comparison and performance tracking.
  • Advanced video generation.
  • VIP AI training and education services.

Please check here for more details about Lately’s pricing.